Nba Finals Nielsen Ratings 2018

Nielsen media research reports that 5 6 million viewers tuned in to abc to watch the los angeles lakers top the miami heat to capture the nba title sunday night the lowest rated finals series on.
Nba finals nielsen ratings 2018. Sponsors have cashed in on prime television exposure during the past three cavaliers warriors nba finals appearances with nearly 460 million in combined quality index qi media value according to a nielsen sport24 analysis. The highest rated and most watched nba finals series was the 1998 nba finals between the chicago bulls and utah jazz which averaged an 18 7 rating 33 share and 29 04 million viewers on nbc that series also featured the highest rated and most watched nba finals game as the sunday night. Nba enters finals at six year high.
An analysis of the 2017 18 nba season shows that social platforms were responsible for delivering 20 to 50 of the combined media value generated for. Although game 4 was down 12 in the metered market ratings from june 6 s game 3 overall the four game 2018 nba finals averaged 12 2 in metered market ratings an uptick of 7 over abc s. This is a list of television ratings for nba finals in the united states based on nielsen viewing data.
2016 was the biggest year when the nba finals stretched to seven games. That number is down from roughly 17 million viewers during the. Last year s nba finals match up between the golden state warriors and the cleveland cavaliers was the most watched finals since 1998.
New york the nba conference finals was the most watched in six years and the second most watched in 16 years with combined viewership across all networks tnt espn abc in the united states. The 2018 nba playoffs has averaged 4 61 million viewers across espn abc tnt and nba tv through the conference finals up 18 from last year 3 91m up 10 from 2016 4 18m and the highest average since 2012 4 9m. Nba playoff ratings are riding high entering the nba finals.
The 2018 nba playoffs begin saturday. According to forbes nielsen s live plus same day data says that the two nba finals broadcasts on abc averaged 13 6 million viewers.